The Sina Collection

Sina Hotels is the longest standing collection of luxury hotels in Italy, founded and managed to this day by the same Italian family.

The story of Sina Hotels is about a family whose passion for hospitality, adoration of Italian traditions and innate instincts for warmly welcoming Guests have made Sina one of the most successful hotel companies in Italy. Bernabò Bocca and Matilde Salvo, brother and sister, lead the company that was founded by their father, Count Ernesto Bocca, 63 years ago. Now joined by a third generation of the family, Bernabò and Matilde have expanded the company to 11 hotels in Italy’s most iconic destinations; each hotel connecting Guests to the heritage and unique flavors of their respective locale.

The ”family” component of Sina Hotels cannot be overstated. The values of the owning family emanate and flow, permeating the environment of each hotel. And by extension, each General Manager, many of whom have helmed their hotel for many years. This continuum is all to the benefit of Guests arriving at any Sina Hotel, where the familial atmosphere immediately makes one feel at home.

Hotels

Sina Villa Matilde

PIEDMONT

Sina The Gray

MILAN

Sina Brufani

PERUGIA

Sina Centurion Palace

VENICE

Sina Maria Luigia

PARMA

Sina Bernini Bristol

ROME

Sina Palazzo Sant’Angelo

VENICE

Sina Astor

VIAREGGIO

Sina Flora

CAPRI

Sina De La Ville

MILAN

Sina Villa Medici

FLORENCE

Sina's 'Diamond Grand Tour of Italy'

The ideal solution for stays of 6 nights at any combination of 2 or more Sina Hotels throughout Italy, enjoy special rates and benefits at each hotel. Click below for details and discover suggested itineraries and city pairings including:

The 2025 Sina Events Calendar

Created specifically for travel advisors, we're thrilled to present the 2025 Sina Hotels event calendar!

This calendar highlights some of the most interesting events happening near Sina’s 11 hotels located throughout Italy’s main destinations, and we hope it serves as a valuable resource when planning your clients' trips. Featuring a range of events from sports to fashion, art, architecture, and even chocolate, this calendar offers something intriguing for every type of traveler.

PRO TIP: Share this calendar with your clients as a way to inspire new travel plans, or to add excitement to an already planned trip!