Hotel Plaza e de Russie

Viareggio, Italy

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Renowned as the ‘jewel of Viareggio’, the 5-star sea-front Hotel Plaza e de Russie juxtaposes its historical exterior architecture with the modern luxury hospitality services and elegant contemporary furnishings of its interiors.

A famed meeting place for the international jet set, the sophisticated hotel has been completely redesigned and now offers a trendy Michelin-starred restaurant and the luxurious elegance of its 44 rooms and suites, alongside the welcoming ambience of a family owned and managed establishment.

The second largest city within the province of Lucca, Viareggio is known for its vast sandy beaches and miles long promenade full of restaurants, shops and cafés. Just 30 minutes from Pisa and Lucca, and under 2 hours from the Cinque Terre and Florence, Viareggio is an excellent suggestion for your Tuscany-bound clients wishing to spend time near the sea.

Salvatore Madonna
Owner & General Manager

“I don’t like to use the word luxury; I find it too general. What is luxurious for one person can be so different for another. Personally, I find luxury in authenticity because it cannot be created. Authenticity must come from the people, the area and celebrating what it means to be local. This is one reason I am exceedingly proud to stand behind the Hotel Byron and Hotel Plaza e de Russie. Guests who travel across the globe to experience our relaxing seaside retreats will find themselves surrounded mostly by Italians, speaking to the authentic atmosphere these properties provide.”

Highlights

Family owned & managed hotel in the ‘Art Nouveau’ district
44 accommodations including a bi-level suite & 2 penthouse suites
Michelin starred Ristorante Lunasia offers fresh seafood
A blend of historic architecture with a new chic interior
Close to cultural & artistic areas including the Cinque Terre

Praise for Hotel Plaza e de Russie

“Viareggio is a great summertime destination for families, and Plaza e de Russie was the perfect fit for my clients. My clients were impressed by the hotel and very much enjoyed their connecting rooms. They had fun exploring this new destination as well, especially since it is only an hour and a half outside of Florence. It was a great place for this family to escape the city and relax by the sea.”

– B.K. of Brownell Travel

“I discovered some wonderful new places to send my valued clients – and Viareggio is at the top of the list! It’s a treasure to have found your delightful beachfront town and superb property.”

— L.C. of Protravel

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