Celebrating 20 Years of Partnership with Wtb Hotels

20 Years. Countless Memories. One Trusted Partner.

A Legacy of Loyalty.

For two decades, Waterstone and Wtb Hotels have shared a common passion for hospitality with heart. Since 2004, Wtb Hotels has been a trusted favorite among travel advisors—valued for its consistency, warmth, and unwavering commitment to advisor success.

At the heart of Wtb’s story is Claudio Delli, Managing Director and the brand’s very first employee. Claudio doesn’t just manage hotels—he champions advisors. Year after year, he travels across North America, the UK, and Australia with Waterstone, meeting with advisors one-on-one, cooking meals from scratch at events, and sharing his deep passion for authentic Italian hospitality. His dedication defines Wtb’s ethos: personal, responsive, and always delivered with genuine care.

Owned and operated by the Fratini family, Wtb Hotels continues to uphold a rare combination of values: five-star service, four-star pricing, and a deep respect for travel advisors. Whether it’s a welcome amenity, an unexpected upgrade, or a handwritten note awaiting your clients on arrival, Wtb makes every guest feel like family—and every advisor look like a hero.

With properties in Florence, Venice, and Rome, Wtb Hotels offers advisors access to Italy’s most iconic cities with a consistently high standard of service and support. Together, we’ve helped you create unforgettable client experiences—and we’re just getting started.

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"As always, thank you for taking such good care of my clients and making me look like a rock star."

K.B. of Sanders Travel Centre
"Thank you once again for your team's warm hospitality to my clients! I’ve had wonderful feedback in the past about your property in Florence, and now in Venice. I’m excited for my clients to stay in Rome soon. The L’Orologio Hotels will continue to be at the top of my list when I have clients in Italy. I appreciate your team’s help in creating memorable experiences for my clients!!"

E.C of TRAVELLUSTRE
"I visited 9 hotels during my time in Rome and by far, Hotel L'Orologio had the most amazing rooftop view. The hotel has that unique combination of being in the middle of everything, convenient to sightseeing and walkable to most attractions, yet one step onto the rooftop terrace and guests are transported away from the crowds, to the magic that is Rome, surrounded by 360 degrees views of cupolas and domes and centuries of history waiting to be explored by visitors."

K.M. of Ciao Bambino
"You made my clients very happy and allowed me to shine as a travel advisor. I am blessed with a great option for clients in staying in Florence!"

E.M. of The Travel Collaborative
"My clients absolutely loved the Hotel L'Orologio Venice and said both the property and staff were beyond exceptional and made the start to their Italian family vacation most memorable. They were most appreciative of the exceptional service and attention given to them throughout their stay and were so glad that this was the hotel I chose for them. Thank you as always for all you do to ensure our mutual clients a phenomenal stay. Grazie mille!"

P.M. of Valerie Wilson Travel
"Wow! The Hotel L'Orologio Venice is fabulous. They greeted us like celebrities and gave us an upgrade to a beautiful top floor suite. The manager said to be sure and tell you that it was because of their excellent relationship with you. There was a bottle of champagne on ice with a lovely letter from him in the suite as well."

Clients of Camarillo Travel
"My clients truly enjoyed the hotel, the wonderful staff, accommodations and the wonderful amenities in their rooms. I am thrilled to hear this, as this was the first time I have sent clients to Hotel L’Orologio Florence and will not be the last! Thank you again for all your attention and wonderful service extended to my clients. I look forward to working with you again in the near future!"

L.C. of Protravel
"My client could not say enough about how lovely the Hotel L'Orologio Florence was – from the comforts of the beds, the amenities in the room, the views, the food, and the graciousness of your staff, who went way beyond the call of duty in helping with her lost luggage! Her experience far exceeded her expectations – so many thanks! I look forward to sharing details your beautiful hotel with my clients in the future – with much confidence"

C.C. of Ruby’s Travel
"I just wanted to give you a BIG GRAZIE for all the special touches you extended to my clients. You made them feel so special and welcomed to the Hotel Balestri! They are having the time of their life and ending their sojourn on a high note! I can't thank you enough! Truly appreciate all your efforts and kindness! It really goes a long way. I will keep entrusting my clients to your your most special properties! That's why you are the best!"

Z.V. of FROSCH
"Just returned from a fantastic stay at the new Hotel L’Orologio Roma. The staff couldn’t have been more helpful, and welcoming. My room was beautifully designed, and the bed one of the most comfortable I’ve ever experienced in a hotel. The breakfast room and bar on the 5th floor with a beautiful outdoor space and panoramic views of Rome that can’t be beat is a great spot to start and end your day!"

M.W. of Lake Shore Travel

The Wtb Collection

HOTEL L’OROLOGIO ROMA
Rome, Italy | ★★★★s

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HOTEL L’OROLOGIO VENEZIA
Venice, Italy | ★★★★s

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HOTEL L’OROLOGIO FIRENZE
Florence, Italy | ★★★★s

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HOTEL SANTA MARIA NOVELLA
Florence, Italy | ★★★★s

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HOTEL BALESTRI
Florence, Italy | ★★★★

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HOTEL GARIBALDI BLU
Florence, Italy | ★★★★

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L’OROLOGIO APARTMENTS
Venice, Italy | 2 bedrooms

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CA’ LINA APARTMENT
Florence, Italy | 3 bedrooms

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SANTA FELICITA APARTMENTS
Florence, Italy | 1 bedroom

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The S.T.A.R. Program

At Wtb Hotels, supporting travel advisors is more than just a philosophy. Their S.T.A.R. Program (Supporting Travel Advisor Revenues) is designed to reward your loyalty, simplify your booking experience, and elevate your clients' stays across Florence, Venice, and Rome.

Program Highlights Include: